August 01 2018
  • Posted By: Sonam

Understanding Design Thinking

Design Thinking refers to the human methodology that designers have been incorporating to solve complicated problems for both the users and enterprises alike. It involves logic, empathy, imagination, systemic reasoning and intuition that lets designers to collaborate with users for devising possible solutions to all problems. It is a process of solving problems and exploring new opportunities where a varied team encodes the feasible, viable and desirable. It is rising above constraints to upgrade.

There are four stages of a design processincluding discovering, defining, developing and delivering.

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We uncover the insights that depict both the client and business needs. It is for the design team to identify and reflect upon the project objectives to explore the scope of feasible and desirable outcomes.

The related team generates hypotheses to test them internally as prototypes for devising concepts. In a similar manner, the concept is externally tested with the end users. This validation allows teams to establish the abstract concepts. Product iterations may take place while making deliveries at this stage as per the continuous customer feedback.


This allows a space to be requested and set up for the usersthinking about the problem. To be empathetic, observe users and communicate with them to understand their real ideas. Add your personal experience with a product and think it through with their point of view to know their real needs. This improves the customer experience while ensuring a better work environment.


Defining is about leveraging the gathered insights, understanding and aligning the customer needs with the business goals.


A group of people sit together to generate original ideas and questions leading to deeper analysis that yields smarter results. An ideal way is to end sessions through developing an action plan on the way forward with those questions.


Being dynamic and interactive, prototype presents a design concept to the client. It is crucial to test the prototypes among users beforedeveloping a product finally. It is time and cost-saving and eliminates the troublesome steps of exchanging files between the developers and designers.It helps the developers through allowing a product to develop smoothly based on upon the final prototype.


Return to the users for a feedback.

To sum it up, design thinking is a proven, intricate and a rational approach towards new product design.It draws upon logic, ideas, intuition, imagination, reasoning and empathy to match popular needs through anything technologically feasible. Although, design thinking is an approach towards problem-solving, the chances of success are increased due to its probability of breakthrough innovation.

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